TCS’s Innovation 2.0 will redefine travelling
With
airline companies spending nothing less than $12 billion every year (and with the travel industry on a whole spending around $28 billion) on its IT-related expenditure, there is no denying that IT has come to assume great importance in the day-to-day functioning of this industry. Confirming the same to 4Ps B&M, G Raghavan, Head, Travel & Hospitality Unit, TCS asserted, “At present, the airline sector spends $11-13 billion on IT & this figure is growing annually at 7-9%.”
Going with the trend, TCS released its Innovation 1.0 technology last year, which enabled the aviation giants to get closer to their customers via websites and check-in kiosks. And reducing this distance was the latest Innovation 2.0 platform launched by TCS on November 5, 2007. This new platform is all about increasing revenues using these very touch points. It further allows airline companies to identify and analyse the most profitable target segment of customers using client history saved in their database. S. Ramadorai, CEO & MD, TCS, adds, “The Company clocked about 4.4% revenue out of $2.7 billion (about Rs.10,600 crore) from the travel and hospitality vertical at the end of the first half of this fiscal. TCS has invested at least $2 million (about Rs.7.8 crore) in the lab since its launch last year”.
In this cut-throat competitive environment, with airlines all out to increase their bottomline, such solutions would only mean a better tomorrow for the provider. In this case, all that can be said is that TCS has proved once again why it’s such a recognised name today.
airline companies spending nothing less than $12 billion every year (and with the travel industry on a whole spending around $28 billion) on its IT-related expenditure, there is no denying that IT has come to assume great importance in the day-to-day functioning of this industry. Confirming the same to 4Ps B&M, G Raghavan, Head, Travel & Hospitality Unit, TCS asserted, “At present, the airline sector spends $11-13 billion on IT & this figure is growing annually at 7-9%.”Going with the trend, TCS released its Innovation 1.0 technology last year, which enabled the aviation giants to get closer to their customers via websites and check-in kiosks. And reducing this distance was the latest Innovation 2.0 platform launched by TCS on November 5, 2007. This new platform is all about increasing revenues using these very touch points. It further allows airline companies to identify and analyse the most profitable target segment of customers using client history saved in their database. S. Ramadorai, CEO & MD, TCS, adds, “The Company clocked about 4.4% revenue out of $2.7 billion (about Rs.10,600 crore) from the travel and hospitality vertical at the end of the first half of this fiscal. TCS has invested at least $2 million (about Rs.7.8 crore) in the lab since its launch last year”.
In this cut-throat competitive environment, with airlines all out to increase their bottomline, such solutions would only mean a better tomorrow for the provider. In this case, all that can be said is that TCS has proved once again why it’s such a recognised name today.
Sray Agarwal
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Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
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Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
For More IIPM Info, Visit below mentioned IIPM articles.
When IIPM comes to education, never compromise
IIPM, GURGAON
IIPM - Admission Procedure
IIPM is A World of Career
Why Study Abroad When IIPM Gives You 3 global Advantages!
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