Wednesday, September 20, 2006

What are these ladies spending their incomes on?

IIPM BEST B-SCHOOL
Well, on an average, it seems working women (belonging to SEC A households) spend 24% of their earnings on enhancing the quality of their own life, 23% on savings/investments, 13% on household purchases, 13% on children, 9% on durables, 7% on insurance premiums, and around 5% on monthly expenses such as electricity, water bills and rent. In terms of self-expenditure or pampering themselves, Mumbai women led the list: they spend 34% of their salaries on grooming, shopping and entertainment. Kolkata women are next, with 24% of their salaries going on ‘pampering’, followed by Bangalore (23%), Delhi (22%), Hyderabad (20%) and Chennai (16%). And what constitutes self-expenditure? Basically ways and means to groom oneself: stuff like visits to beauty parlours and buying clothing, accessories and personal care products (gifts and presents, expenditure on mobile and entertainment are the other kinds of self-expenditure thrown up by the survey). City-wise, Delhi women put aside 31% of their income in savings & investments. In Mumbai, women save 26% of their incomes, in Kolkata and Bangalore 21%, Hyderabad 17% and Chennai 16%. Now take that!

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2006, Arindam Chaudhuri's Initiative

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