IIPM BUSINESS & ECONOMY
After
the acrimony that reverberated in the media throughout 2006-07, Naresh Goyal raised many eyebrows when he accepted Sahara’s hand in marriage yet again! Surely, only a few could see it coming, after the unceremonious break-up & bitter legal proceedings following an equally hasty affair – one that finally forced Naresh to accept the cursed ring, and an expensive one at that!
As Surbhi Chawla, Aviation Analyst, Angel Trade reveals exclusively to B&E, “Yes, it is a more of a compromise... the overall competitive environment hasn’t improved since last one year when the deal was first announced.” Certainly, Jet seems to have understood that instead of paying Rs.5 billion for nothing, they could shell out (a lot) more and get at least the limited brand equity, some parking bays & the biggest loss-making domestic airline in India. Binit Somaia, Regional Director, Centre for Asia-Pacific Aviation (CAPA), spoke to B&E, “If one was to start with a clean sheet today, it is unlikely that Jet Airways would be interested in acquiring Air Sahara... Given the history of last year, the alternative to this latest deal could possibly have been even more costly. But Air Sahara is making signifi cant losses, likely the highest in India...”
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
After
the acrimony that reverberated in the media throughout 2006-07, Naresh Goyal raised many eyebrows when he accepted Sahara’s hand in marriage yet again! Surely, only a few could see it coming, after the unceremonious break-up & bitter legal proceedings following an equally hasty affair – one that finally forced Naresh to accept the cursed ring, and an expensive one at that!As Surbhi Chawla, Aviation Analyst, Angel Trade reveals exclusively to B&E, “Yes, it is a more of a compromise... the overall competitive environment hasn’t improved since last one year when the deal was first announced.” Certainly, Jet seems to have understood that instead of paying Rs.5 billion for nothing, they could shell out (a lot) more and get at least the limited brand equity, some parking bays & the biggest loss-making domestic airline in India. Binit Somaia, Regional Director, Centre for Asia-Pacific Aviation (CAPA), spoke to B&E, “If one was to start with a clean sheet today, it is unlikely that Jet Airways would be interested in acquiring Air Sahara... Given the history of last year, the alternative to this latest deal could possibly have been even more costly. But Air Sahara is making signifi cant losses, likely the highest in India...”
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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