The Flip Side

MANAGEMENT GURU

The Indian textile sector looks well on its way to create a strong foothold in the global arena, but there are quite a few bottlenecks, which are adequate enough to lead to a doom for the loom. Even today, the so-called Indian labour welfare policies are so complicated that the dragon nation is stealing the show by attracting much higher FDI into its textile sector. Moreover, Man Made Fibre (MMF), which dominates the total textile consumption of the world, is also subject to a high import duty of 10%. With definite conviction, if the duty is removed, the exports are bound to surge northwards. The government should also inject investment in veins of the industry by extending the TUF Scheme beyond March 2007, so that the Indian textile industry gets into a strong position to face the growing competition. “The industry has just started meeting global challenges and we need more funds for technical upgradation,” supports C. L. Rathi, MD, Birla VXL Ltd.

The need of the hour is to rationalize the government policies and further enhance co-ordination with the industry. This will greatly assist the Indian textile companies in their hunt for the golden treasure trove. With proper direction from the policy front, India can establish a fanatically flamboyant brand identity for itself across the planet. So it’s high time to get all hands on deck and get the Indian textile ship moving on an odyssey towards global dominance.

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Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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Move with the herd? Or just walk alone?...

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Que: I’ve worked for five years at a very successful company and many exciting challenges lie ahead. But I know that independent contractors employed by my department earn a lot more than I do – in some cases, almost triple. So, I find myself at a crossroads: Should I go out on my own as a “hired gun” or stick it out as a company man? (Name withheld, Dublin, Ireland)

Ans: You hail from one of world’s most robust economies, but your question is universal. It’s the “it” career question of our times – and not just for newly minted college grads or MBAs.

Virtually every businessperson with some form of marketable expertise now has the opportunity to outsource those skills to the growing number of employers attracted by the flexibility of hiring people without “chains.” Indeed, as one such employer told us recently, “Independent contractors make my life so easy. I don’t have to pay their benefits, write their appraisals or manage their neuroses.” Best of all, she added, “If things don’t work out, I don’t have to roll in the muck with HR or legal. I just have to say, ‘So long’.

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Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

For More IIPM Article, Visit Below....
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Of Chocolates and Teddy Bears

IIPM BEST MBA INSTITUTE

If legend were to be believed, then Saint Valentine was a priest during the third century in Rome. At that time, Emperor Claudius II wanted more and more men to join his army; and figured out that single men made better soldiers. So he outlawed marriage. Valentine decided to help these young souls and began performing marriages for young lovers in secret. Valentine was caught and put in jail by the king. It was in the jail that the first ‘Valentine’ message was sent by him to the jailor’s daughter, with whom he fell in love. Before his death, he wrote her a letter and signed as “from your Valentine.”

That one letter has today turned into an avalanche of letters. If statistics are to be believed, then half of the US population celebrates Valentine’s Day by purchasing at least one greeting card. Who knew V’day would become the second largest holiday (after Christmas) for giving greeting cards; after all, giving a card is so much easier than writing letters, since there is now a card for every feeling and emotion...

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Source : IIPM Editorial, 2007

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative

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Don’t even think about it, if you were...

IIPM PUBLICATION

The debate to stay fixed or float, is passé, with persisting hike in interest rates (4 times in 2006 and a recent 25 bps after the Third Quarter Review 2006-07) consumers are now forced to think, is it better to stay rented for a while? Past records show that a hike in repo rate (rate at which RBI lends to banks in the short term to manage liquidity in the system) by RBI has translated into a hike in home loans and other lending rates by banks, across board. Recently, the Finance Minister, P. Chidambaram, assured that at least public sector banks will not hike interest rates any further. But with his recent decision to curb money supply (Feb 13th, 2006), he seems to have conveniently reneged.

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Source : IIPM Editorial, 2007

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative

It takes top technology… drawing board

IIPM BEST MBA INSTITUTE

Brand : Mahindra Renault
Headline : It takes top technology… drawing board.
Baseline : NA
Agency : Saatchi & Saatchi

4Ps Take : If you have seen the Keanu Reeves flick Matrix, then the communiqué of this ad is not that tough to understand. It’s quite simple actually! The ad tells you about Mahindra- Renault’s research and development programmes that is all set to address the futuristic requirements of consumers. The clinching benefit to the brand is the creation of a consumer friendly vehicle, and the USP is the solid technology offered by the company that has the worldclass Renault tag attached to it. Effective and informative. So are you ready to be fully-loaded and behind the wheels?

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Source : IIPM Editorial, 2007

An IIPM and Malay Chaudhuri – Arindam Chaudhuri Initiative