Thursday, November 06, 2008

OSIM uPilot OS-7600


IIPM Programme :- SUPERIOR COURSE CONTENTS

Technical Specification

Power Supply: AC 110V 60Hz; AC 220V 50Hz, AC 220V - 240V 50Hz; Power Consumption: 170W; Vibration: Backrest and Footrest; Reclining Angle: 120 to 170 degree;
PRICE: Rs.3,69,000 without taxes;
WARRANTY: 1 year

The uPilot is more than just a ‘Massage Chair’ as it not only delivers the most personalised (ROBO stic technology) and deep therapeutic massage (3D Massage) but also promises pleasure to the aesthetic senses of the user. What’s best, it blends into the contemporary interiors with an artistic appeal. In fact its termed as the ‘World’s First Designer Massage Chair’ and it comes in an astonishing colour range of red, beige and black. Says Munish Bhalla, CIO, OSIM India, “The differentiation comes from ROBO stic technology which takes the massage experience to the next level as it gives the user full command over the position, intensity, speed and action of the massage hence delivering an exhilarating experience of rejuvenation and relaxation and 3-D Massage which accentuates the massage effect with enhanced protrusion of the rollers.”

Marketers’ delight: The artistic design and superior technology makes it a beautiful and easy product to market.

Tester’s note: Pros – Well-designed and provides great therapeutic massage. Con – Not a pick for the middle class as it falls in the high price range.

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Source : IIPM Editorial, 2008

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

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